You’ll be able to identify the gaps and relevant areas of the business you’ll need to consider, to result in a robust business strategy for you or your client.
This guide goes through the business plan, SWOT analysis, USP, market research, pricing, scaling and more!
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After leaving school with no idea what she wanted to do, Fiona spent the next 15 years exploring various jobs and completing a two-year stint as a mature student. Finding herself no further forward in terms of career, any further attempts at finding her passion were put on hold by the arrival of her children.
Determined to find a career that would fit around her plans to home educate and travel, Fiona discovered her passion for helping other parents to balance running their business alongside looking after their young children.
She partnered with The Business Success Company and earned her accreditation as a Certified Business Strategist. She’s committed to helping other parents find strategies to reduce overwhelm, increase productivity and even make time for themselves, all while living in the chaos that is life with children.
Fiona lives in the Scottish Borders with her husband and two daughters. When she gets the chance, she enjoys eating a whole plate of food to herself, walking at a normal adult pace without stopping, and baking chocolate-related cake items without any helpers.